At the annual Strategy Conference of Taobao live broadcast on March 30,Taobao announced that:in the next year,Taobao live broadcast will send a huge"red envelope"of 50 billion yuan:it will create 10 billion level income and invest 10 billion level resources for the anchor;especially the small and medium-sized anchor will become the focus of this round of support,and in the next year,it will cultivate 100000 small and medium-sized anchor who have entered 10000 yuan every month.
In late January,pinduoduo,the e-commerce platform,officially announced that its live broadcast function"Duoduo live"was officially launched.According to pinduoduo,Duoduo live is a marketing tool opened by pinduoduo to partners with cargo carrying capacity or potential,so as to improve the user stickiness and traffic conversion efficiency of partners.There are many kinds of users who can try to open live delivery.If more fans are needed,they can increase popularity and gain fans through live delivery of benefits.They can also develop more leaders to become subordinates and earn money.
